Open dataset · CC BY 4.0 · free to download and cite

YouTube CPM by Niche 2026

Per-niche YouTube CPM and RPM estimates synthesized from creator-shared earnings data, partner studies, and ad-network rate cards.

DOI
10.5281/zenodo.20632745
Published by
LensPOV
Category
Creator Economy
Last updated
2026-05-09
Records
30
Fields
10
Covers
2026-05-08 to 2026-05-08

Get the data

Download the raw data (JSON)

https://lenspov.com/research/youtube-cpm-by-niche-2026/data.json

Read the study

The full method and findings, published on LensPOV.

What the records contain

The fields present on each record, named exactly as they appear in the data, so a query written against this list will run.

  • niche
  • label
  • cpm_low
  • cpm_median
  • cpm_high
  • rpm_equivalent
  • sample_size
  • q4_multiplier
  • top_sources
  • last_verified_date

Cite this dataset

Released under CC BY 4.0. You may use it commercially and redistribute it. Attribution is the only condition.

Couey, V. W. (2026). YouTube CPM by Niche 2026. Deep Synthesis. https://doi.org/10.5281/zenodo.20632745